The Fashion industry is ready for a transformation. The reality is that fashion has been broken for a long time. The production of clothing, and all that comes with it, is increasingly contradicting our ambition to save the planet.
The fashion industry is one of the largest consumers of the global water supply and produces 10% of all humanity’s carbon emissions—more emissions than all international flights and maritime shipping combined. The synthetic textiles used in the majority of clothing production go on to pollute the oceans with micro plastics, before ending up in landfill. Yet fashion businesses are required to produce more clothing, at lower prices and in shorter timelines in order to survive. It is a business model increasingly at odds with itself.
I wrote an article for Forbes outlining a major shift that was announced last week. Last week saw the unveiling of a new plan for the fashion industry. Proposed by a group of independent designers, executives and retailers from around the world and facilitated by the Business of Fashion, the idea of ‘Rewiring Fashion‘ has captured conversation at both a company and consumer level.
I discuss these changes and whether they go far enough – spoiler, no it doesn’t – read more on Forbes.com
